Three Ways with Rubber Ducks

Most of us have owned a rubber duck at some point in our lives, in fact there was even a song on the children’s show ‘Sesame Street’ dedicated to a rubber duck and recent adverts for the drink Oasis featuring ‘Rubberduckzilla’. As humble as they once were, the rubber duck is now an iconic part of pop culture and these are just a few of the ways you can utilise these novelty items to promote your brand and do your bit for your company’s favourite charity.

  • Hook-a-Duck

This fairground classic is a really simple yet desceptively tricky game that is great for summer fairs. You’ll need long poles, like bamboo sticks with hooks attached to one end. The idea is that the players have to hook a duck to win a prize. If you’re feeling generous, you could let them keep the duck as well.

  • Duck Races

A duck race is exactly what it sounds like- racing rubber ducks! You will also need a waterproof marker to write numbers on the bottom of the ducks, access to a stretch          of water (either a lake or a river) and somebody to deligate the task of writing down which duck people are betting on. The first duck to get from point A to point B is the       winner! You can either pool people’s bets together to give to the winner or to the winner’s chosen charity, so it’s great for fundraising.

  • ‘Where in the World…’ competition

Summer means people taking holidays, which means it can get stressful when you’re a few hands down in the office. Lighten the mood a bit by perusading people to take a rubber duck with your logo in their luggage and take a picture with it in. You then post the pictures on your company’s intranet or blog so people can guess where their colleague has gone on holiday too.



So, think outside of the bathtub when you get your promotional rubber ducks and have some fun with them.

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Squeeze away your Stress

Stress is an often unavoidable part of our working lives and is a lot more detrimental to people’s health than realised. Over the past few years it has become a major factor in workers having to take time off sick from work, which in turn is costing companies millions of pounds every year, so every little thing you can do to help combat stress and keep your employees happy and healthy is good for your business.

Studies have shown that plants in the workplace can both reduce stress as well as boosting creativity and productivity, possibly subconsciously. When you’re in an air-conditioned office, especially when you’re too busy to take a proper break, plants can help by producing clean oxygen, so you don’t get brain fog. Even if people insist on working through their lunch breaks or staying late to stay on top of their workload, just a quick breath of fresh air and stretching their legs outside for a few minutes will help them to stay focussed and not get overly stressed.

Our stress relievers serve a dual function- they can be customised with your logo so you have an instant branding boost and the act of squeezing an item when feeling stressed can help boost circulation and helps to direct focus to the physical action of squeezing. Our range includes vehicles, animals and sports themed stress balls so you are sure to find a style that suits your brand. Stress relievers are a really affordable way of busting stress, therefore saving you money in the long run.

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Brightways on the TV!

We have recently delivered mini footballs for our customer who have supplied these to Babybel for football giveaway promotion. This is just one of  many successful football projects we have done for our clients just in time for the football world cup.

One of these specially designed footballs is featured in their advert, which stars Laura Biondo, a very talented football freestyler who has won four Guinness world records for her skills. If you keep your eyes peeled, you can also see a cameo by legendary England goalkeeper David Seaman right at the end!

Watch the video here!



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Using your Brand to Broaden Sporting Horizons

The next few weeks are going to be focussed on football and then tennis, but there are lots of other sports that you can use to promote your brand and promote an active, healthy lifestyle.

Football is one of the most popular sports in this country and is played up and down the country by people of all ages, but cricket tends not to be played in as many areas, especially not in inner city areas. Cricket actually started to be played back in the 16th century and international games have been played since 1844. It is also one of the very few sports that actually derived from England originally by children living in the home counties. So, if your company is very patriotic, you could try some miniature cricket bats or a mini cricket ball key chain as a promotional giveaway. It could even encourage some of your employees to take up cricket as a new sport, especially now that the weather is warmer.

If your company is a bit more international, you could perhaps look into basket balls or American footballs customised with your company name and logo. Sports are a really popular way of promoting your brand, particularly for businesses that work alongside schools and leisure facilities, so using a different sport to your competitors helps to make you much more memorable.

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