cricket ball

Bringing Cricket to Everyone

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We’re almost halfway through this year’s Cricket World Cup and it’s an exciting time for sports fans all over the world.

Cricket was first played in England in the 18th century and is now played in over 125 countries around the globe. It’s not British summertime unless we see cricket being played and the World Cup is like a sporting sign that winter is finally over and Cricket is a great game to focus on for sports-related promotions.

Promotional cricket equipment can be manufactured in various sizes for various age groups. Customised cricket items are great for sports-themed promotions and giveaways; our mini cricket bats are available in 9, 12 and 15 inch sizes so you can find the right size for the school or sports club you are working with.

We also make small and full size high quality cricket balls so it’s even easier to get everyone playing one of the country’s favourite sports. Both these and the bats can be customised with your brand and logo for positive brand awareness and recognition.

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Hand-held Brand Promotion

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When it comes to promoting your brand, promotional products are not only effective and interesting, there are also so many items and possibilities that you can always find something that represents your company. As we’ve mentioned before on this blog, sports themed merchandise is always great, especially if your company is part of the fitness industry or there is a major sports event taking place, such as the World Cup or Wimbledon. Footballs and other sports equipment can be great for events or as charity giveaways, but they aren’t really that portable so sports themed keyrings allow you to get the best of both worlds, for example, tennis ball keyrings are really eye-catching, can be customised with your logo and are really relevant as Wimbledon is happening at the moment and is a major part of the British summer. If you don’t like cricket, you love it, you could pop your logo onto a cricket ball shaped keyring or a mini cricket bat keyring.

The added bonus is that they get used all the time, so whoever has your customised keyring will see your logo several times a day, which is really important for visual positive reinforcement, and lots of other people will see these eye-catching keyrings as well.

Another super portable promotional item is the classic branded pen. Our one has a modern, eco friendly twist as it is made of recycled materials, making it also great for showing that your company is environmentally aware. These smaller promotional items are a great way of promoting your brand every day without even having to try.

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Using your Brand to Broaden Sporting Horizons

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The next few weeks are going to be focussed on football and then tennis, but there are lots of other sports that you can use to promote your brand and promote an active, healthy lifestyle.

Football is one of the most popular sports in this country and is played up and down the country by people of all ages, but cricket tends not to be played in as many areas, especially not in inner city areas. Cricket actually started to be played back in the 16th century and international games have been played since 1844. It is also one of the very few sports that actually derived from England originally by children living in the home counties. So, if your company is very patriotic, you could try some miniature cricket bats or a mini cricket ball key chain as a promotional giveaway. It could even encourage some of your employees to take up cricket as a new sport, especially now that the weather is warmer.

If your company is a bit more international, you could perhaps look into basket balls or American footballs customised with your company name and logo. Sports are a really popular way of promoting your brand, particularly for businesses that work alongside schools and leisure facilities, so using a different sport to your competitors helps to make you much more memorable.

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